> For the complete documentation index, see [llms.txt](https://cryptodao-it.gitbook.io/c-dao/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://cryptodao-it.gitbook.io/c-dao/4.-ecosystem/brand-kit.md).

# Brand Kit

***

<p align="center"><img src="/files/iDK3jSTysKD08H23aFMN" alt=""></p>

<div align="left" data-with-frame="true"><figure><img src="/files/NnR1Gs7ODSyJ3iHMa9wI" alt=""><figcaption></figcaption></figure></div>

<p align="center"></p>

***

## Colors

### Primary

| Color         | Hex       | Use                 |
| ------------- | --------- | ------------------- |
| 🔵 Brand Blue | `#1F41C6` | Primary brand color |

### Brand Palette

| Swatch     | Hex       |
| ---------- | --------- |
| Dark Blue  | `#1941C6` |
| Blue       | `#4A6FD4` |
| Mid Blue   | `#6B8BE0` |
| Light Blue | `#8CA7EC` |
| Pale Blue  | `#ADC3F8` |
| Soft Blue  | `#CEDEFF` |

### Auxiliary

| Swatch     | Hex       | Use            |
| ---------- | --------- | -------------- |
| White      | `#FFFFFF` | Backgrounds    |
| Light Gray | `#B0B0B0` | Secondary text |
| Mid Gray   | `#7B7B7B` | Borders        |
| Dark Gray  | `#464646` | Body text      |
| Black      | `#000000` | Headlines      |

***

## Typography

### English

**Primary:** Acumin Variable Concept

| Weight   | Use         |
| -------- | ----------- |
| Semibold | Headlines   |
| Medium   | Subheadings |
| Regular  | Body        |
| Light    | Captions    |
| Thin     | Decorative  |

### Chinese

**Primary:** HarmonyOS Sans SC

| Weight  | Use         |
| ------- | ----------- |
| Bold    | Headlines   |
| Medium  | Subheadings |
| Regular | Body        |
| Light   | Captions    |
| Thin    | Decorative  |

***

## Logo

{% tabs %}
{% tab title="Standard" %}
Use on white or light backgrounds.

* Full color logo (blue icon + dark text)
* Minimum clear space: 1.2× logo height
  {% endtab %}

{% tab title="Reversed" %}
Use on dark or brand blue backgrounds.

* White icon + white text
* Maintain clear space rules
  {% endtab %}

{% tab title="Icon Only" %}
Use when space is limited.

* Square format
* Maintains brand recognition
  {% endtab %}
  {% endtabs %}

***

## Usage Rules

{% columns %}
{% column %}

#### Do:

* Maintain clear space around logo
* Use approved color combinations
* Follow font hierarchy
  {% endcolumn %}

{% column %}

#### Don't:

* Stretch or distort logo
* Change brand colors
* Add effects (shadows, gradients)
  {% endcolumn %}
  {% endcolumns %}


---

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